With over a billion members, TikTok is one of the most widely used social sites in the world, only being surpassed by Facebook, YouTube, WhatsApp, and Instagram.

In September 2021, TikTok attained the anticipated “one billion” user milestone. With 650 million downloads, 2021 was a tremendous year for TikTok, which also became the most downloaded mobile globally.

Now that you are aware of how famous TikTok is, let’s discuss why it is so well-liked by individuals of all ages, not only Generation Z many more people believe.

1.TikTok Immediately after being dropped

To begin with, TikTok launched at the ideal time. The short-form video platform Vine, like TikTok, is well-remembered by Millennials and Generation Z. With Vine, users could upload looping videos up to six seconds long and gain millions of tiktok likes. Vine was introduced in 2013 and is a product of Twitter.

2. TikTok Attracts Users with Limited Attention Spans

Although users may now create films on TikTok that are up to 10 minutes long, the bulk of these videos are still brief and simple to swipe through. TikTok hence attracts to people who have limited attention spans. TikTok takes use of the notion that consumers are more likely to view a 10-second video than a 10-minute one by offering short-form video options.

3. TikTok’s Algorithm Discovers Your Favorites

If you are familiar with TikTok, you are aware of how sophisticated its algorithm is. Based on your behavior on the app, TikTok’s algorithm may determine your interests and likes.

For instance, the system will take notice if you fast scroll away from a video and won’t show you more of those in the future. In contrast, if you repeatedly watch a video, like it, and leave comments on it, the algorithm will take note of this and offer you more videos that are relevant in the future.

4. TikTok Is Creative and Fun

By itself, TikTok is a really entertaining and inventive platform. Users may play with TikTok’s built-in filters, text, sound, and music effects in their films. Users that capitalize on the most recent ones have great success making their material go viral since they trend over time.